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Privacy Policy

Last updated: 24 October 2025

Who we are: IRISINFRAME LTD (“we”, “us”, “our”).

Contact: contact@irisinframe.com

1. What this notice covers

This Privacy Policy explains how we collect, use, and share personal data when you visit our website, purchase our products (including gift vouchers), or contact us.

2. The data we collect

  • Identity & contact: name, email address, phone number (if provided), postal address (for delivery).
  • Order details: items purchased, order number, delivery preferences.
  • Marketing preferences: your opt-in/opt-out choices.
  • Payment info: payments are processed by Revolut. We receive payment confirmations and limited metadata (amount, time, card brand and last 4 digits). We do not store full card numbers or CVV.
  • Images: iris photographs taken by us (see “Images & copyright”).
  • Website data: basic technical logs for security and performance. We do not use non-essential cookies or tracking technologies. If this changes, we will update this notice and obtain consent where required.

3. Why we use your data & lawful bases

  • Fulfil purchases and deliver goods (Contract).
  • Process payments and prevent fraud (Legitimate interests; Legal obligation).
  • Customer service and returns (Contract/Legitimate interests).
  • Marketing our own products only:
    • Email based on consent (where you opt in) or soft opt-in for existing customers buying similar products. You can unsubscribe at any time.
  • Legal and tax compliance (Legal obligation).

4. Images & copyright

All iris photographs we take are stored on our physical and cloud storage. We retain full copyright and ownership in every image. Customers receive a personal, non-commercial licence to display, share, and print purchased images/prints for personal use. Commercial use requires our prior written permission.

5. Sharing your data

  • Payment processing: Revolut (independent controller of payment data).
  • Delivery & logistics: postal/courier providers (shipping addresses only).
  • IT & hosting: secure website/hosting/cloud storage and email services under data-processing agreements.
  • Legal/compliance: regulators or authorities where required by law.

6. International transfers

If any provider stores data outside the UK/EEA, we use appropriate safeguards (e.g., UK IDTA/Standard Contractual Clauses or adequacy decisions).

7. Retention

  • Orders & invoices: 6 years from your last transaction (tax/legal).
  • Marketing data: until you opt out or your consent is withdrawn.
  • Images: retained for business records and portfolio management unless you lawfully request deletion (where applicable) or we choose to delete earlier.

8. Your rights

You may request access, correction, deletion, restriction, objection, and data portability, and withdraw consent at any time. To exercise rights, email contact@irisinframe.com. You can complain to the ICO (ico.org.uk); please consider contacting us first.

9. Security

We use administrative, technical, and physical safeguards and limit access to personal data on a need-to-know basis.

10. Contact

Questions about this notice: contact@irisinframe.com

Frequently Asked Questions

When you visit our studio, you’ll get to see various examples, printing options, and special effects. We’ll be happy to help you choose the best solution. Once you’ve chosen the option you want, we’ll move on to the photography process. You’ll sit comfortably in a chair, place your chin on a special rest, and looking straight into the lens widen your eyes. We’ll photograph your eye with a brief (painless) flash of light. After the photoshoot, we’ll analyze the unique details of your eye, and you’ll be able to approve them, finalise your order, and proceed with the payment.

We do not take bookings at the moment. All you have to do is visit us during our opening hours and we guarantee to provide service to everyone.

Photoshoot itself is very quick and usually takes less than 1 minute per person.

No - the photography process is completely painless and very quick. The only thing that might cause minimal discomfort is being asked to open your eyes wider and the brief flash of light. Since some people’s eyes are more sensitive, we always make sure to capture a high-quality photo of your eye. If it doesn’t work on the first try, we repeat it a few times until we get the best result.

We photograph both adults and children from the age of 3. The process is short and completely safe: you simply sit comfortably, place your chin on the rest, look straight into the lens, and try not to blink. That said, we can’t guarantee we’ll be able to photograph every child. A child’s pose and cooperation depend a lot on their mood, mindset, and willingness to participate. If a child doesn’t want to be photographed, is restless, crying, or squinting, it may not be possible to capture a clear iris photo.

We recommend removing contact lenses, because they often make the iris look slightly more bluish. However, if you’re not able to remove your lenses, that’s absolutely not a problem. They don’t change the iris pattern - only the color slightly, which we can adjust a little.

No special preparation is needed for iris photography. The most important thing is that on the day of your session you can open your eyes wide and look calmly straight into the lens during the shoot. If you wear contact lenses, we recommend removing them, as they can slightly change the color of your eye.

If the amount on the voucher isn’t enough to cover the order, you can pay the difference on site in cash or by card.